Is Your Article Promotion Not Delivering Results? Try These Ideas!
Businesses are constantly looking for ways to gain a larger, more diverse audience that will allow them to bring in more customers. A common method businesses use is article submission. The article below gives you the advice you need to begin using article submission.
Offer people an incentive to subscribe to your newsletter, such as access to a free report. The report could be written by a hired writer or by you and it has the possibility to entice people to sign up in order to get emails from you. Make sure the report is about a topic that is relevant to your industry.
TIP! Keep your website fresh by posting new content on a consistent basis. Search engine crawlers scour your site and make a note of how often you make changes to the index with new content.
Write content that will do well for long periods of time. Try not to write about issues that are only relevant today; keep to topics that will stand the test of time. Your readers should be able to read your articles a year from now and the information still be correct. If they are able to read older content and still be happy with it, then you have a better chance of them reading your newer content.
Make your paragraphs short, like this tip. The faster you can give them information, the more likely it is for them to continue to read. Make each section as concise as possible, while maintaining quality, in regards to content.
The first paragraphs of your articles should get your readers’ attention right away. Both search engines and readers put the most import on first paragraphs. Placing the most helpful information here is the best way to lure in your readers. Be sure it is engaging, and do not include everything that is relevant. To ensure they keep reading, they have to want to find out more.
TIP! Put big effort into your first paragraph. Readers and search engines alike believe that the first paragraph of your article is the most important one.
Be sure to have a strong statement. Always direct your readers to some sort of action using creative ways such as buttons or links. Giving your readers this information is much more likely to stimulate an action.
Submitting lots of articles is the key! Be sure that you are publishing articles regularly if you belong to a blog network. Promoting a single keyword requires multiple article submissions. If the keyword you are using is competitive, submit a minimum of five articles to directories and at least ten to blog networks. Then follow that up with fifty articles to private blogs to improve your ranking further.
Maximize the benefit of your articles by including at least one keyword or keyword phrase. Use the keyword in the title, header and sub-headings as well as in the URL, if possible. Use this word throughout the entire article. When someone is searching for a specific keyword it will be easier for them to find your site because it is so keyword rich.
TIP! Never use too many keywords in your article. Overuse of keywords will annoy readers and search engine spiders will overlook your content.
Furthermore, to reach a larger audience and attract new customers, businesses need new marketing techniques. Article advertising is one such tactic. Apply the tips from the above article, and start using article submission to promote your business.
Categories: Content Distribution Tags: article submission
